Jewelry for the celebs. Lorraine Schwartz has created dazzling items displayed at the ears and wrists of dozens of our favourite celebs. How can overlook the stunning night time Angelina Jolie walked down the Oscars carpet in 2009 wearing Schwartz's 15-carat emerald earrings. While the jeweler remained Hollywood's premier jewelry gal for just about a long time, she faces the biggest hurdle of her career: COVID-19. Though, with resilience and innovation, Schwartz acclimated her promoting tips on how to meet the pandemic and is bedazzling more stars than ever.
Like countless companies the world over, Schwartz has migrated her business to the area of on-line meetings in light of the pandemic. In-person consultation, the place her elite shoppers may just see and feel her products, are replaced with Zoom conferences or FaceTime calls.
"When our clients are ready for a very important investment piece," Schwartz explains in an interview with Forbes contributor, Jordi Lippe-McGrawwe, "we start with a conversation and work closely with them to understand what they are looking for in terms of style, shape, and budget."
After the logistics are handled and the sign-off for the perfect gem is narrowed down, Schwartz takes nice measures to verify her client is happy.
"We arrange for an armed guard service to do a private viewing many times in the comfort of their home.
Though little is known about the top-tier jewelry maker's income, the mind-blowing prices of her custom pieces are enough to make anyone envious - like Kanye West and Kim Kardashian's cushion-cut diamond, ranging anywhere from $2 million to $4 million.
Schwartz has a strong reputation as the jeweler/BFF to a long line of A-list women. From providing Beyonce with the showstopping emerald earrings she wore to Barack Obama's inauguration to the chic armpiece she wore in her music video for "Single Ladies", Schwartz's resume of dazzling jewels is long and strong.
"I've built strong relationships with celebrities and all of my clients," Schwartz tells Forbes, "they come to me for one thing unique and other.
Though her two decades within the trade have put her at the very peak of her recreation, she had different preliminary aspirations for her profession.
"When I was at college I was producing big fashion shows and I continued doing that for a while after," Schwartz tells Vogue Hong Kong. Though it was her folks, who were additionally jewelers, that gave her advent into the accessory-making recreation.
"My parents suggested that I come and help out. I think they meant clerically but the first thing I did was sell a 10-carat diamond."
While few get the risk to really feel the posh of those masterfully crafted jewels, it is positive that we will all be gobsmacked when the following celebrity walks onto the pink carpet wearing a customized Schwartz piece.
Sources: Forbes, Vogue Hong Kong, Town and Country
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